everydayhero Ideas

Campaign performance metrics & insights

• P2P performance
• Appeal performance
• Registrations performance
• YoY comparisons
• Series comparisons
• number of gifts and $$ raised via FB/Twitter/emails sent (plus avg $ per channel)
• auto-calculated retention rates
• benchmarking against similar events in category
• ability to set targets for performance tolerances (system flags if performance outside of tolerance)

  • Bo Gilliam
  • Jun 16 2016
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